Gathering of Friends 2014 review: Part 3

Our third post reviewing all the pitches we made during the Gathering of Friends this year. It was super exciting and we got to spend some quality time with each publisher. If you missed the first two you can read them here:

Gathering of Friends in review Part 1- ZMan/Filosofia

Gathering of Friends in review Part 2 – Days of Wonder, Ystari, Abacusspiele, R&R Games, Zoch

Huch & Friends

800px-Huch_&_Friends_logoWow – another surprise! We hadn’t met with Huch & Friends before either. Neither Huch & Friends nor Zoch have been to the Gathering before (or at least not in the last 3 years that I attended!). We pitched to Britta from Huch & Friends and found that a lot of our games fit with what they were looking for! In the end she wanted to take back Zombie Slam, Ignotus, Lion’s Share and Herdables. Wow – cool! With Ignotus she mentioned that she’s partnered with another company that specializes in crime based deductive games – how perfect! She also mentioned that our Herdables could fit in her 2-player abstract line.

Toy Vault

toy_vault_logo_07We spent a bunch of time with Ed from Toy Vault. In about a month we’re going to be launching the Kickstarter for our game Monty Python’s But Wait, There’s More so we gathered some gamers and went to a quiet room and filmed the Kickstarter video! We just had people play the game so we would have a lot of footage of examples and people laughing. Mission accomplished!

We pitched our Firefly game to Ed and he had some thoughts on the direction he’d like it to go, so we have a bit of work to do – but we’re excited about the direction this game is going!

Ed also wanted to partner with us in designing a Living Card Game based on the Godzilla IP. That’s pretty awesome! So the three of us will be working to work on a game based on the initial ideas that Ed had for the game. Looking forward to getting to work on this one!

Mercury

mercury-logoEvery year we meet with Mercury and we really love hanging out with these guys! The first year I went to the Gathering was also their first year and they were looking for their first game to launch their new company. I pitched them the game Quarantine to them as another member of the Game Artisans of Canada, Mark Klassen had given me his sales sheet to show around. This year we pitched them all our games – thinking that none of them really fit with their brand. I almost shot myself in the foot by pre-empting the pitch by saying something like, “I don’t think you’ll like these games.” Idiot! Eventually they had to tell me that we shouldn’t base our thoughts on what they might publish on games that they have already published. OK – lesson learned! In the end they really liked Zombie Slam and our App-based game, What’s That? Nice!

Hans Im Gluck

GLUCK-LOGOWe finally got to meet with Hans Im Gluck after continually bumping into each other when one of us was busy! We pitched all our games in the same 30 second overview style that we’ve now become pretty slick at – and they expressed interest in Lions Share. We played the game with them and they liked it enough to want to take a copy back with them – huzzah!

The interesting part for me about this game was that while we were playing it – I realized that it wasn’t as interesting as I had thought it was originally! So after this pitch, Sen and I brainstormed a bit and we came up with one new rule that we thought would drastically improve it. Next up: Think Fun!

Think Fun

ThinkfunlogoWe had a great time pitching to Tanya from Think Fun last year and we specifically tried to make some games that would fit with her line up. We showed her all our games and she played a few rounds of most of them. When we played Lions Share, we played with our new rule that we had just added – and it made the game so much better! Not only that, but Tanya also added a couple of suggestions around the Wild cards that really simplified things a bit further (in a good way!). She ended up passing on Lions Share but she did like Ignotus. She said it would have an outside shot because they’re pretty much locked up for 2015 already, but it’s such a small game that she could possibly make it work. She said that it was great that I suggested that the game could easily be themed to anything else, since the current artwork I made was just symbols, colours and numbers. That’s a good thing to bring up when appropriate!

So after this we had to seek out Hans Im Gluck and Huch & Friends again and let them know about the changes. They both agreed that the new changes did indeed make the game better! Nice!

Next up – pitching to iEllo and Repos!

-Jay Cormier

Sens-Turn

 

MOAR PICS!

This time, we’re   with Britta from Huch and friends!  Here we are playing the game formerly known as Jam Slam, Zombie Slam, with Britta and our wingman, Mike Kollross (Godzilla Stomp!), a fellow Game Artisan.

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We then played Huch & Friends’ Pints of Blood, a co-op zombie fighting game set in a pub with some nifty shifty tiles.  Mike always dresses appropriately for the games he plays, as you can see.

IMG_0863And then we played ZomBeasts, a cute but evil little card game!  Britta beat us handily.

IMG_0862Here Jay is, pitching our Firefly game to Ed (ToyVault).  This one needs some polishing up, but once we get that done it’ll definitely be shiny!

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Moving from one IP to the next, Ed discusses the finer points of rubber suits and the JDF as we plan on making a Godzilla Living Card Game, co-designed with Ed.IMG_0841

Daryl pitches a game that he co-designed with me and Josh Cappel (Wasabi!) to Ed, a game we hope to set in the Monty Python universe and call And Now For Something Completely Different.  Ed liked it and wants to see it with a reduced card set and some more wacky game play.

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Unfortunately, my phone was used to run the apps for the majority of the meeting with Mercury, so I didn’t get any pics of that pitch session.  But I managed to get some pics of Georg Wild and Jasmine (Hans im Glueck) trying out Ignotus.

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Here, Georg explains how Jay can also grow such awesome facial hair over a game of Lions Share

IMG_0878Last, but not least, Tanya (ThinkFun) and Jay play a co-design he did with Shad – The Towers of Nakh

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~ Sen-Foong Lim

Gathering: Pitching to Hasbro!

Hasbro_logo_newAs we were wrapping up our pitch session with ThinkFun, Tanya asked us if we had pitched to Hasbro yet. Uh….no…! Our understanding of Hasbro was that you can’t just be a Joe Schmoe and walk up to Hasbro and start pitching. We knew that Mike Gray, the main person who looks at pitches from designers, was at the Gathering – and we had actually had a fun run-in with him earlier in the week:

Sen and I were walking down the hall, checking out what people were playing, and we passed by the Snakes and Lattes team. We know them because we had our Belfort launch party there – and because Sen goes there for designer night. We said hi and they said “Hi Sen and Jay!” At that point, another person said, “Oh that’s Sen and Jay?” He asked us to come over to the table and said to Mike Gray, who was sitting beside him – at the same table as the Snakes and Lattes gang and said, “Hey Mike, this is Sen and Jay!”

At which point Mike stood up, stuck out his hand and said with all sincerity, “I want to thank you guys for Belfort. I was the first kid on the block to have it and I love it.” Wow! That was really cool. We talked about the expansion a bit – since it was launching on Kickstarter the following week – and then bid farewell.

So we say to Tanya that normal shlubs aren’t allowed to pitch to Hasbro and she says, “oh right.” But then goes on to say that she’s friends with Mike and that he should see our stuff. Um….OK! She calls out to Mike, who was nearby and after some figuring out, Mike agrees to see our games! He even mentioned, right in front of us that he usually never sees people he doesn’t know – but since we came with recommendations from Tanya – he allowed it! Cool!

The pitch with Hasbro was great, and while I can’t share everything that was said in that meeting as we signed an agreement before we started talking – it was super informative for both of us. He started off by saying that it was like we were aiming at a target. He hoped that today we would at least hit the board somewhere. Then, after hearing what he has to say that we would see him again next year and that we would be closer to the target. Cool analogy!

Mike shared with us the different demographics and markets that Hasbro is currently looking for ideas. It was a very interesting conversation that revealed that sometimes you don’t even need a full on prototype. If it involves a mechanism that moves in some way – that you could show a diagram that explains it. I also found it interesting that at Hasbro they refer to all designers as inventors. To me that means that they see their games closer to being toys than games – but I’m sure it’s just semantics.

l4w-1Then we got to pitch a few of our games. We started with our two word games because we thought that they could possibly be a Scrabble or Boggle spin-off. Lost for Words got his attention and while he thought it was a bit too complicated for the Hasbro audience, he said he knew of someone else who had an app that might want to move into the physical board game space and this might be it. He said he’d put us in contact with him! Nice!

Chainables-LOGOThen we played Chainables – and I was super surprised that we ended up playing an entire game! What?!? This is usually unheard of and has only happened one or two times with me in all my years of pitching board games. I think it’s a testament to the simplicity and fun of the game. Unfortunately it’s hard for Hasbro to bring a game that’s only cards to market. There’s just not enough margin in a card game for Hasbro. Still, it was great to play a full game with Mike!

We showed him Pop Goes the Weasel and it skewed too old for Hasbro as well. He did say something that I don’t think was part of our NDA and that was that Hasbro doesn’t want to publish a party game that just a box full of cards. They want to be able to have a commercial with something in the commercial that people can identify with and see that it’s a unique game with unique pieces. I thought Pop Goes the Weasel would be a better fit than Clunatics (our party game that is a bunch of cards in a box!!).

It was a great pitch session and it looks like we are now on the list to pitch to Hasbro in the future – which is awesome! Up next is our last pitch session with a new and upcoming publisher called Mercury Games.

Previous posts in this series:

  1. Intro and overview of the Gathering
  2. Pitching to publishers overview
  3. Pitching to Asmodee and Repos
  4. Pitching to Filosofia and Z-Man Games
  5. Pitching to Asmodee, R&R Games and Abacuspiele
  6. Pitching to ThinkFun

-Jay Cormier

Gathering: Pitching to ThinkFun

Continuing in our series that recounts the experiences we had at this year’s Gathering. Here are the previous posts in this series:

  1. Intro and overview of the Gathering
  2. Pitching to publishers overview
  3. Pitching to Asmodee and Repos
  4. Pitching to Filosofia and Z-Man Games
  5. Pitching to Asmodee, R&R Games and Abacuspiele

What’s great about the Gathering is that everyone is wearing a name badge. Even better than that, the name badges are colour coded so you can tell if someone is new to the Gathering, a 20 year veteran to the Gathering – or a Publisher! How great is that? At other conventions, the publishers have booths, so it’s pretty easy to know who they are, but their objective at most conventions is to sell games. At the Gathering, their objective is to have some fun playing games – as well as check out some pitches for new games.

This means that you can approach publishers at the Gathering to see if they’re looking at submissions right now. For me, this worked perfectly. I would see a Blue Badge (the colour of publishers) and ask them if they’re looking at prototypes while they’re here at the Gathering. Sometimes they’d be open to seeing pitches right away, while other times they’d schedule me into a time slot on another day. I had a 100% success rate in approaching publishers and getting them to check out my prototypes! I love the Gathering! 🙂

ThinkfunlogoI approached Tanya from ThinkFun in the hall, and having remembered meeting her last year, said hi and asked her if she was looking at prototypes. She brought out her schedule and slotted me in for Friday at 11am. Sweet!

By the time Friday came, Sen was now at the Gathering, so we had maximum Bamboozle Brother effort in effect! This helped with our pitches a lot. I was still the main ‘pitch man’ but Sen helped in organizing and then in the discussions after the pitches. We found that this worked well and we avoided talking over each other this way.

We met up with Tanya and found an open table in the main room to pitch our games. Remember, we didn’t have time (or the files!) to print out any sales sheets, so I had to pitch the old fashioned way – by bringing out each game and showing them one at a time.

carry-onSide note: I had brought this carry-on bag with me to the Gathering that had a long handle and wheels. You know, the kind meant for carrying your laptop and some files? Well, I used this to lug all my prototypes around. I had packed my prototypes into separate baggies or the smallest box I could find. Space is definitely an issue when you’re bringing multiple games to pitch!

I would bring out a game, show her the logo and state the name of the game, then as I was opening it up and removing the necessary pieces (not all the pieces, just enough to show a demo), I would give the elevator pitch. I would explain the concept of the game and why I think it’s unique, or what I like most about the game.

Examples:

SimpliCITY: I really like tile laying games but I hate waiting for each person to play before it’s my turn – mostly because the board changes so much that I will usually just wait and not plan too much until it is my turn. In SimpliCITY, each person is working on their own city, but they are interacting by trying to achieve specific goals before other players.

SOS-ex1

Short Order Showdown: For some reason, I’m really good at quick reaction games. And when we played this one with friends, they liked it but said that they never wanted to play with me again because I always won. So what we did with this game is added a clever catch up mechanic to it that keeps it challenging for all players.

Lions Share: It’s a collecting game, but it has 3 unique features:

  • You play between players, so you’re playing against the player on your left and on your right
  • what you’re allowed to play changes each time a set is collected
  • when you do collect a set, you have to share half the cards with your opponents

And so we pitched game after game to Tanya and she took notes about each one. After we pitched pretty much every game we had to her (we forgot to pitch Top Shelf to her for some reason!), we found that almost 2 hours had passed! Tanya mentioned that most of her pitch sessions last 30 minutes…maaaaybe 60 minutes, so it was a testament to the quality of our games that she kept wanting to hear more pitches!

In the end she liked 4 of our games: Lost for Words, Chainables, EI-EI-O and Pop Goes the Weasel. She asked to have a sales sheet sent to her in the following week. Overall I was ecstatic with our pitch session with Tanya. She shares the same overall objectives as we do – which is that we all should help each other in this small world of game-making because it will only help all of us in the end. I can see a long a fruitful relationship with Tanya as we now have an open door to pitch anything in the future!

Update: We sent her the sales sheets and within a week or so we heard back that while none of the games we showed her were perfect for ThinkFun right now, she’d be open to seeing more from us in the future – which is always good!

Next up…the big one – we pitch to Hasbro!!! You’re not going to want to miss this one.

-Jay Cormier