I knew Stefan from Asmodee because not only did I meet him at last year’s Gathering but I met him at his office last November when I found myself in Montreal. He gave back three of our prototypes that Asmodee ended up passing on, but was open to seeing more. But before pitching he brought over Cedric from Repos Productions to sit in on the pitch.That’s what I love about the Gathering – and maybe the whole board game industry: everyone’s trying to help everyone.Whether you’re a designer or a publisher, everyone seems to want to help each other out.That’s really cool.
So Stefan acted as my wing man as he wanted me to show Cedric the games that Asmodee just passed on!
SimpliCITY: We played a few rounds of this simple city building game and Cedric liked it but passed on it because he thought it was too much ‘multiplayer solitaire,’ which simply means that everyone is working on their own thing and once in awhile look up to compete in something together…which is true of SimpliCITY. It’s not a terrible thing, as there are popular games out there that are like that, but it’s not something that Repos wanted. Fair enough. One interesting lesson learned here: since Asmodee had this since November, I hadn’t played the game since then either.That meant that I was a little rusty on some of the rules on how the bonus goal cards score. Nothing looks more amateurish than lack of confidence and knowledge about your own game. I actually had to look in the rules! Yikes. So lesson learned – make sure you know your games inside and out before you pitch them, which sounds obvious – as it is rare to get a game back from a publisher on the same day that you pitch it to another publisher!
EI-EI-O: This quick reaction, barnyard animal game has seen quite a few interested publishers, but Repos wasn’t interested as he thought there were many somewhat similar games like that out there already.
What’s That: This was our new party game that we haven’t shown to any publisher yet. It uses an app to give unique clues to each person. Cedric and Stefan loved it and Cedric asked to take this one back with him.Yay!
Pop Goes The Weasel: They had fun with this family/kids game, but Cedric was unfamiliar with the nursery rhyme jingle so he didn’t understand why we were doing anything. Once we realized this, Stefan explained the rhyme to him and he understood the game a lot more. He ended up passing because the title and theme makes it very North American-only.
Cedric mentioned that he was sorry that he had to pass on the games because they are all good games that work – but just not for Repos.That’s a nice thing to hear. So a pretty good pitch session! Any pitch session where a publisher wants to take one of your games is a good session.
In addition pitching my own games I was also pitching some games from other Game Artisans of Canada. Many of the west coast Artisans gave me their sales sheets and their prototypes to pitch.We Artisans stick together and help each other succeed whenever possible so I pitched their games to Cedric and Stefan. Cedric expressed interest in Iron Horse Bandits so I brought it out and showed them how it worked.They ended up passing on it but would see it again if a few things get tweaked.
Next up – pitching o Filosofia and Z-Man Games!
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Great post and really interesting to hear the process! I was wondering what did you do to get a pitch meeting with Asmodee in the beginning? Thanks!
Hi theartfulbirder! Thanks for reading. The event that I pitched at was called The Gathering of Friends. It happens once a year in Niagara Falls and is run by Alan Moon. It’s an invite only event and my favourite event of the year because we get time with all these publishers. I’ll email them in advance, but often they’ll just say we’ll figure it out when we get there. There are only 400 people total at the event, and not even half of them are designers – so the publisher’s schedule is super relaxed compared to any other event! So that’s how I got to pitch to these publishers!!!